044. CRAFTING YOUR VISION STATEMENT

What is a Vision Statement and why is it so important? Unlock the power of a compelling vision statement, Discover why it is more than just words. It's a guiding star that shapes your business's long-term goals and aspirations.  Learn the differences between vision and mission statements and how a clear vision provides clarity, direction, and inspiration. Explore case studies from top brands like Patagonia, IKEA, and Nike,  Tune in now and gain practical tips to craft an effective vision statement for your own business.  https://www.philippacraddock.com/podcast-044