9. How to Introduce Storytelling into Packaging Design w/ Jess Williams
Packaging Unboxd with Evelio Mattos - A podcast by The Packaging Design Podcast
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We speak to Jess Williams, Founder and Creative Director of Communal Creative in NYC, a branding agency with a passion for storytelling. Learn how the team at Communal Creative immerses itself into each brand to unearth a resonating story that can be supported at every touch point of the consumer journey.
Jess's experience as Creative Director for Thrillist and early stage Birchbox give her the insight to build startups into brands.
Be prepared to take notes!
Connect with Jess:
LinkedIn:
https://www.linkedin.com/in/jelewil/
Studio Site:
http://communalcreative.com
Or Catch up with me Evelio Mattos on LinkedIn:
https://www.linkedin.com/in/eveliomattos/