Brian Garofalow - The Systems Skullcandy’s CEO Uses (That Entrepreneurs Don’t)
Open Residency - A podcast by Open Residency
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In this episode, I sit down with Brian Garofalow, CEO of Skullcandy, to unpack his leadership philosophy, product strategy, and how he's repositioning the brand for explosive growth in a crowded consumer electronics market.
We dive into:
Brian’s “People, Process, Product” framework for scaling innovation
Skullcandy’s four-bucket system for managing product life cycle
How a bold partnership with Bose redefined product perception
A behind-the-scenes look at how Skullcandy balances hard sales data with cultural insight to find market white space
Brian’s playbook for international expansion, avoiding opportunity-cost traps, and focusing where it counts
Whether you're building a brand, leading a team, or thinking about product strategy at scale—this conversation is packed with insight from someone operating at the highest level of consumer growth. Enjoy!
