20 reasons your company's social media sucks — and how to fix it

On Top of PR with Jason Mudd - A podcast by Jason Mudd, Axia Public Relations

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Send us a text In this solocast episode, On Top of PR host Jason Mudd discusses how the top 20 mistakes companies make with social media and how to fix them Tune in to learn more! Five things you’ll learn from this episode: 1. How to properly resource your social media department 2. The importance of platform-specific content optimization 3. How to effectively incorporate user-generated content and employee advocacy 4. Why social media crisis planning is crucial 5. The value of consis...

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