Janine Benyus — Biomimicry, an Operating Manual for Earthlings
There is a quiet, redemptive story of our time in this conversation — a radical way of approaching the gravest of our problems by attending to how original vitality functions. Biomimicry takes the natural world as mentor and teacher — for, as Janine Benyus puts it, "we are surrounded by geniuses." Nature solves problems and performs what appear to us as miracles in every second, all around: running on sunlight, fitting form to function, recycling everything, relentlessly "creating conditions conducive to life.” Janine launched this way of seeing and imagining as a field with her 1997 book, Biomimicry: Innovation Inspired by Nature. Today she teaches and consults with all kinds of projects and organizations, including major corporations, as you'll hear. Welcome to this unfolding parallel universe in our midst, which might just shift the way you see almost everything about our possible futures. This conversation was part of The Great Northern Festival, a celebration of Minnesota’s signature cold, creative winters.