Breaking Down Barriers for Women in Entrepreneurship - With Flexia Founder, Kaleen Canevari
Okay, Now What? - With Kate Gladdin - A podcast by Kate Gladdin - Thursdays

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Today I'm excited to have Flexia Pilates founder, Kaleen Canevari, on the show to chat all things entrepreneurship and conquering the self doubt that can often come with it! Being a pioneer in an industry that has been very 'set' on doing things a certain way isn't easy, but tune in to hear how Kaleen continued to believe in her vision even when others were rejecting it and how she's on a mission to revolutionise the pilates world for the better! If you've been second guessing your dreams or feeling frustrated with the lack of progress, give this episode a listen for all the inspiration you need to reset your mindset and GET BACK AFTER those goals - failing forward is still forward! To learn more about flexia reformers visit their website and save $550 on your ALL in ONE reformer bundle by using the code KATE at checkout. Introduction to the Episode (00:00:00) Kate Gladdin welcomes listeners to the podcast and introduces the episode's theme. Kate's Pilates Journey (00:01:04) Kate shares her personal experience with Pilates and discovering Flexure reformers. Kaleen's Background in Pilates (00:02:15) Kaleen discusses her journey from mechanical engineering to the Pilates industry. Benefits of Pilates (00:03:48) Kaleen explains the unique advantages of Pilates compared to other fitness modalities. Pilates for Flexibility and Strength (00:06:15) Kate shares her experiences with Pilates improving flexibility, posture, and strength. Transition from Employee to Entrepreneur (00:07:35) Kaleen reflects on the differences between working for a company and starting her own. Identifying Industry Issues (00:08:20) Kaleen describes her observations about support for women in the Pilates industry. Starting Flexure (00:10:39) Kaleen talks about her motivation and vision for creating her own Pilates reformer company. Market Research Realization (00:11:12) Kaleen recounts a conversation that encouraged her to act on her business idea. Overcoming Doubts and Challenges (00:15:01) Kaleen shares her experiences with doubt from others and how she persevered. Support from Close Friends (00:15:46) Kaleen discusses the support she received from her close network during her journey. Facing Industry Misconceptions (00:16:32) Kaleen addresses the challenges of misconceptions and biases she encountered. Belief in Her Vision (00:18:35) Kaleen emphasizes the importance of her industry knowledge in overcoming doubts. Finding Supportive Connections (00:20:06) Kaleen highlights the significance of finding people who believe in her vision. Creating a Community (00:21:33) Kate praises Kaleen for building an inclusive community around her Pilates reformers. Introduction to Online Pilates Classes (00:22:27) Discussion about the online Pilates on-demand studio and the innovation of the smart reformer. The Smart Reformer Explained (00:22:53) Kaleen describes the features and importance of the world's first smart Pilates reformer. Challenges with Traditional Pilates (00:23:12) Exploration of the limitations in feedback and data collection in traditional Pilates practices. Measuring Progress in Pilates (00:24:56) The need for measurable data in Pilates to enhance motivation and autonomy for practitioners. Feedback Mechanisms in Pilates (00:27:01) Introduction to how sensors on reformers can provide feedback on performance and movement. Community and Familiarity in Online Classes (00:28:58) Discussion on the sense of community and connection in online Pilates classes. Navigating the Business Landscape (00:33:05) Kaleen shares her journey in entrepreneurship and the challenges of raising capital as a woman. The Importance of Networking (00:36:01) Insights into networking's role in raising funds and building a supportive business community. Inspiration and Relatability in Business (00:38:31) Kate expresses her connection to Kaleen's journey and the importance of shared experiences. Where to Learn More About Flexure (00:39:13) Kaleen provides information on where listeners can find more about Flexure and its offerings.