Personal Branding Photography Tips With Vicki Knights
My Small Business & Me - A podcast by Rona Wheeldon

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#008 - Photographer Vicki Knights shares valuable personal branding photography tips. At the beginning of the interview, Vicki shares her career change story. In her 20s, she worked in the advertising and marketing industry in London. She always thought that one day she would like to run her own business. And she'd always loved photographing people. But she didn't think she would be able to make a business out of it. After having her first child, she decided to bite the bullet, left her job in the City and started photographing families, not in a photography studio but in her clients' homes and outside. She later began to take headshots for business owners, who needed a profile photo for the About page on their website. Then, because of an increase in demand due in part to the growth in the popularity of Instagram as a social media marketing tool, she set up the personal branding photography side of her business. Listening to this episode, you'll gain so much advice on the benefits of personal branding photography, what to expect from a personal branding shoot, the importance of creating a mood board in advance, considering the stories which you'd like to portray with your photos, how to relax in front of the camera and much, much more. I'm sure you'll love Vicki's enthusiasm for this growing genre of photography. And I hope all her advice inspires you to consider booking a personal branding shoot to promote your small business and elevate your brand. At the end of the podcast, you'll discover her practical tips, which I'm sure you'll find very useful too!Show notes and more are available on the My Small Business & Me website : https://mysmallbusinessandme.com/episode8