Why It Matters: Email marketing: How to do it right
With a user base of over 4 billion people, email marketing is still ranked as the most effective marketing channel for businesses to communicate with their audiences – even beating out social media, SEO, and affiliate marketing. Vary Yong, Managing Director, iFoundries, shares why this decades-old technology still remains effective as a marketing strategy and how businesses can get it right. See omnystudio.com/listener for privacy information.