Episode 4: How to Create Chart-Topping Casual Games with PeopleFun

Episode 4 of the Mobile GameDev Playbook takes on casual gaming. Joined by PeopleFun, we are taking a close look at the well-known free-to-play favourite, WordScapes. We delve into understanding what makes this mobile game so successful and what are the lessons learnt from generating over 5000 levels. What's more, we will also discuss how they managed to scale up their content and what their overall business strategy is from a mobile game development perspective.Host Jon Jordan is joined by GameRefinery's Chief Analyst Joel Julkunen along with special guest Carol Miu, VP of Product & Analytics at US developer PeopleFun. PeopleFun is a US-based mobile game developer company, best known for its games such as Wordscapes, Wordstacks and Word Chums, which have over 29 million MAUs. Thanks for listening!

Om Podcasten

Welcome to the ultimate podcast for mobile games - Join our host Jon Jordan and expert guests as they uncover the winning strategies and closely-guarded secrets behind game development, monetization and user acquisition.Brought to you by Liftoff, the leading growth acceleration platform, this podcast offers expert analysis and insights to elevate your mobile games!