Give a DAM (Digital Asset Management) About Content w/ Kristina Huddart

Content creators work with a huge array of assets. They craft, improve, and push their content into the world over and over again. But what happens when they make a mistake? Or can't find that content they’ve worked tirelessly on? To prevent the worst from happening, they need a DAM system. DAM stands for digital asset management, and it's a more powerful approach than you may think. In this episode, we geek out on DAM with Kristina Huddart, who has served as a consultant in the DAM industry for the last eight years. We also discuss: Kristina's career trajectory from swimming with alligators to managing DAM How to know if you need a DAM system What to do when your DAM isn't working well Mistake-proofing your approach to DAM selection For the entire interview, tune in on Apple Podcasts, Spotify, or wh erever you get podcasts. Find Josh Van Dyk on LinkedIn or send him an email. 

Om Podcasten

On Masters of Content, we discuss the experiences and ideas behind what’s working in the content industry – including creation, management, and the rapidly changing digital experience. You’ll hear interviews with thought leaders who have compelling stories to share, filled with new insights for marketing leaders and digital experience gurus who are passionate about finding the best ideas out there to do their work better.  Episodes will feature topics such as: content production from A to Z, ideas to improve on your creative operations, exclusive tips from leading analysts, and talks with the experts covering more technical topics such as digital asset and product information management.