59: Marketing resource: DIY-ing it VS agency VS freelancer VS hiring a new team member

Marketing resource is such a difficult one to navigate as a marketing lead. You could be responsible for over 15 different disciplines and they all have their own characteristics. So, where to even start with what to keep internal and what/when and even HOW to look for that external help. In this week's episode, I chat through all 4 routes: why I would use that route, what marketing channels I would put where and how I even go about finding said route once I've chosen it.