34: 5 things I expect when working with a marketing agency

Unless you are a big marketing team, inevitably at some point you'll need some help from an agency. It could be you're after some specific expertise, say in digital marketing or PR, or it might be that you have too much work to cover internally and need a little help. Having never worked agency side and never received a playbook on 'what you should expect from a good agency' I have picked up what are my 'must dos' to have a successful partnership with an outside marketing agency. This podcast...