July: Barbie, audience tracking, and is this good-bye to Twitter?

Welcome to the inaugural episode of Marketers of the Universe, a monthly podcast from the Marketing team at Brew Digital. We analyse the latest marketing trends, celebrate the campaigns that made us smile, and capture our learnings for other marketing professionals. In this episode we covered: [00:00] Introductions [01:35] Threads v. Twitter: is the Instagram upstart a serious contender? [07:28] Why you should be making use of cross channel tracking [12:47] “Barbie is the original infl...