Use our ideas.....
Managing innovation - creating value from ideas - A podcast by John Bessant
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Send us a textUsers are often a very powerful source of innovation - providing we listen to them!Lyrics below: If you need some inspiration When you’re wanting innovation Ask the crowd, they’ll shout out loud “U – U – Use our ideas!” When it comes to diffusion There’s a really neat solution Bring the users along, you can’t go wrong Just U-U-Use their ideas! In a world of co-creation, customer emancipation There is this new big th...
