If at first you don't succeed...
Managing innovation - creating value from ideas - A podcast by John Bessant
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What do Mickey Mouse, vacuum cleaners, air travel and light-bulbs have in common? More than you’d think, especially if you look to the originators of those widely different things. All of their innovators spent a great deal of time being knocked back, living through failures and generally struggling to take their ideas forward. This podcast explores the idea of persistence and perseverance in innovation. You can find a transcript here, together with many other innovation resources including video, audio, cases, tools, even some songs!
