Dear Santa...
Managing innovation - creating value from ideas - A podcast by John Bessant
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It’s the time of year when letters are getting hastily scribbled and sent to the old gentleman in Lapland expressing preferences for possible presents. This is a sample from a somewhat frustrated but ever hopeful innovation manager…. You can find the lyrics and a rich assortment of other innovation resources - songs, cases, videos, podcasts, tools, etc. - at my website here
