Another innovation song - why user innovation matters

Send us a textContinuing my quest to put key themes in innovation management to music here's a sideways look at why organizations should look again at the value users can bring to their innovation process....You can find the lyrics/transcript hereIf you'd like to explore more innovation stories, or access a wide range of resources to help work with innovation, then please visit my website here.You can find a rich variety of cases, tools, videos, activities and other resources - as well as my ...