A flop is not a failure...

Managing innovation - creating value from ideas - A podcast by John Bessant

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Send us a textMexico City, Olympic Games, 1968. The stadium is packed, the wider world looks on via TV coverage. Everywhere there’s an air of expectancy but also an awareness that at such high altitude it’s going to be hard for athletes to beat their best. Records are there to be broken, you have to hope for something special.And in the high jump event they weren’t disappointed. The record for men’s high jump had hovered around 2.23 m for several years. But a young 21-year-old was about to ch...