128: Decision Makers & Champions with Geoff Surkamer

Make It Happen Mondays - B2B Sales Talk with John Barrows - A podcast by John Barrows - Mondays

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Decision makers and champions are parts of a salesperson's everyday life. We're constantly reaching out to talk to decision makers or champions that can help us land that next deal and solve that problem or pain for a customer or client. But how do you spot genuine decision makers and champions? Geoff Surkamer joins us to help you learn: What a Champion Really Is The Path To Purchase Sophisticated vs Unsophisticated Buyers & More

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