AI and the future of behavioural science

Contributor(s): Alexandra Chesterfield, Elisabeth Costa, Professor Oliver Hauser, Dr Dario Krpan, Professor Susan Michie, Professor Robert West | Artificial Intelligence (AI) is transforming various aspects of behavioural science. For example, AI-driven models are being used to predict human behaviour and decision-making, and to design personalized behavioural interventions. AI can also be used to generate artificial research participants on whom behavioural interventions can be tested instead of on humans. AI is creating many new opportunities and challenges in behavioural science, disrupting the discipline to the degree that researchers, practitioners, and any behavioural science enthusiasts are trying to keep up with the new developments and understand how to best navigate the rapidly changing landscape. In this public event, speakers who are associated with pioneering work on AI in relation to behavioural science, as part of their own research or organisational initiatives, will discuss their views on how AI will change and is already changing behavioural science. This will involve touching upon topics such as the implications of AI for behavioural scientists in academia, public, and private sectors, new skills that will be required by behavioural scientists of the future, and impact on behavioural science education.