Uri Gneezy: Avoiding Mixed Signals: How To Align Incentives With Your Values
Lead From the Heart - A podcast by Mark C. Crowley - Fridays
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When hybrid cars first became mass produced over a decade ago, Honda and Toyota had two different strategies. Honda chose to produce a hybrid version of its wildly popular “Civic,” believing brand familiarity would help customers feel more comfortable with its brand-new technology. Toyota not only decided to produce an entirely new model car, they […]
