Kite Consulting Milk Market Update & Buying Behaviour & Brands
Kite Consulting - A podcast by John Allen - Fridays
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Hosts Ben Eagle & Will Evans are joined on this weeks podcast by marketeer & dairy farmer’s son; Harry Evans who, alongside Becki Leach, discusses human psychology, branding and buying behaviour & why marketing the health benefits of milk might not be the best way to increase the appreciation or consumption of dairy & milk! This week Chris Walkland not only gives us the usual milk market update but a suggestion for a podcast jingle too.
