Key challenge with category-targeted SB video campaigns (Week 41, Lesson 3)

It's Always Day One - A podcast by It's Always Day One

Categories:

The category targeting in SBV only allows negating products and not keywords, though the search term report shows keywords, causing wasted spend.We discuss that and 2 ways to minimize wasted spend.LinkedIn post:https://www.linkedin.com/posts/rohit-baranwal-02116a15b_amazonppc-itsalwaysdayone-activity-6982240478503014400-v-wW?utm_source=share&utm_medium=member_desktop5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in u...