Getting It Right: The Brand Strategy Podcast - season 2, episode 9

Ipsos Views - A podcast by Ipsos Knowledge Centre

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Brand Empathy  – In the last episode of the second series, April Jeffries, President, Global Ethnography and Immersion, Ipsos, joins Douwe Rademaker and Chris Murphy to discuss how brands can be more empathetic. To learn more about what is discussed in this podcast, read April’s paper Empathy Awakened: The power of an empathetic organisation