Brand Talk (Episode 12): Brand Talk Live

Ipsos Views - A podcast by Ipsos Knowledge Centre

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This episode was originally broadcast as part of the Ipsos KEYS webinar series, and features Chris and Hazel in conversation with Josy Paul (Chairman of BBDO India), Greg Clayton (Head of Brand Growth, Ipsos UK) and Lindsay Franke (Group President, Ipsos in the US) as they get to grips with the fundamentals of brand success.From outstanding creative to enduring brand assets, we uncover how brands can shape people's expectations.