269: The Fine Line Between Apology and Denial: A Case Study of Colleen Ballinger and Matt Rife
The PR Breakdown with Molly McPherson - A podcast by www.mollymcpherson.com - Wednesdays
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Apologies, denials, and online disasters. Molly is breaking down the Matt Rife and Colleen Ballinger PR crisis. This episode is all about perception management. As soon as the backlash starts, every subsequent step needs to be calculated. Often, this fine line between apology and denial can alter reputations and determine careers' trajectory in a blink. These three key takeaways:1. Exploring the anatomy of an apology, and what happens when it's done wrong, using Colleen Ballinger as...
