196: Words and Phrases to Avoid in an Official Apology

We are going back to the 90s to look at a presidential apology to help us learn a PR lesson for today.Learn the importance of apologizing for mistakes, why the right use of words is imperative, and why you need to action an apology rather than just hinting at one. We also dissect other public apologies to see who was successful in the their aapology and who botched it. Key Points From This Episode: Bill Clinton’s apology for the inappropriate relationship he had during his time of o...