193: Why Lizzo's Lyric Change is About Damn Good PR

Indestructible PR Podcast with Molly McPherson - A podcast by www.mollymcpherson.com/podcast

When music artist Lizzo released her new single ‘Grrls’ she was faced with backlash from the disabled community about a specific lyric used. Lizzo was labeled as an ableist, and fans of her work quickly pointed out why the word was so offensive and that it needed to change. The steps that Lizzo took to rectify her mistake and how she turned the controversy around should become the new standard for all PR professionals to use in such situations. In this episide we discuss the Lizzo lyric that ...

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