The myth of linear career progression | Allyson Klein | Micron

How to Grow a CMO - A podcast by The Marketing Practice

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Allyson Klein is the Vice President of Global Communications at Micron. She has led global marketing and communications for Fortune 500 brands including Intel where she spent 24 years.Allyson has a deep knowledge of the semiconductor industry. She is a recognised leader across many marketing and communications disciplines from brand to digital and partner marketing.We discuss:The importance of using the right strategyHow to approach professional developmentThe relationship between marketing and innovationHow an aspiring marketer can step up to CMOMentioned in this episode:Brought to you by CMO Crowd and The Marketing PracticeFind out more at cmocrowd.com

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