The evolution of the role of a CMO | Meenu Bagla | Cyient

Meenu Bagla is CMO at Cyient, a Global Strategy and Marketing leader with proven success in building and transforming Strategy and Marketing functions. She has over two decades in the technology industry, from start-ups to mid-sized IT firms, large MNCs and Indian IT giants like Tech Mahindra, Wipro and Oracle.We discuss:The role of marketing at Cyient todayHow technology has transformed B2B MarketingHow the role of marketing has changed over the yearsThe success factors that lead to outperformance for a CMOThe role of a CMO - ‘The Chief Connecting Officer’Mentioned in this episode:Brought to you by CMO Crowd and The Marketing PracticeFind out more at cmocrowd.comBrought to you by CMO Crowd and The Marketing PracticeFind out more at cmocrowd.com