Episode 124: It's Cask Ale Week...! [with Frances Brace]
Hop Forward: Getting You Ahead in the Brewing and Beer Business - A podcast by Nick Law
This week sees the return of Cask Ale Week: an initiative set up by independent award body for pubs serving great quality cask beer: Cask Marque.In this week's episode, guest Frances Brace and host Nick Law discuss why cask beer is important to the general community, why cask beer should be treated like a speciality product and why, in her opinion, landlords should be charging more for it.Director of Red Flame Communications, Frances specialises in pub, beer and food ingredient industries. With over 20 years in beer and pub industry including head of comms for Greene King and the only woman on Cask Marque board in its 20 years, Frances Brace is a lover of beer; seeker of stories; connector of threads; advocate for manufacturing in general and brewing in particular; believer in weight of words and power of pictures; and a insightful PR strategist with ability to influence change and make things happen.THIS WEEK'S SHOW IS SPONSORED BY...BrewMan Version 7 - The brand new web-based version of the UK’s number one brewery management software, used by over 250 breweries.BrewMan V7 has been completely rebuilt to combine the features and functions that have been developed alongside their brewery customers for twenty years with new modern interfaces and intuitive controls that can be accessed through your browser on any device.To find out more, visit the website at premiersystems.comGet ahead in the brewing and beer business...Follow us on Facebook | Twitter | Instagram | LinkedInVisit our website hopforward.beer