08. Erin Ollila on Making Connections and Converting Followers with Your Website

How powerful are the connections that you're making? In this episode of Hashtag Managed, I'm joined by Erin Ollila where she shares her story of being a conversion copywriter in her sixth year of business. Erin shares that yes, socials are important, but you need a website to really carry the nurture part of the funnel. We cover how to convert your followers with the link in bio on social media, a powerful framework for a one-page website, and the power of strong testimonials. Take 40% off Erin's Testimonial Toolbox with the code HASHTAG, or you can just use this link to automatically take 40% off. Meet Erin Ollila Conversion copywriter. Copy Coach.Wing Woman. Word slinger. No matter what you call her, Erin Ollila  believes in the power of words and how a message can inform—and even transform—its intended audience. When she’s not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing. Connect with Erin Reach out to her on Instagram at @ErinOllila, or visit her website https://erinollila.com Connect with Social Savvy Connect with Jessica on Instagram: https://www.instagram.com/socialsavvyhq Join the free Social Savvy Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective Ready to create your own social media business that fuels your dream life? Whether that is financial freedom, time freedom, or anything else — this guide is your ultimate roadmap to building a sustainable social media management business: https://programs.socialsavvyhq.co/smm-roadmap For show notes and more, go to https://www.socialsavvyhq.co/podcast If you found value, I would appreciate it if you could leave a rating and review to support the show!