Website Copy for the Win with Kim Wishcamper

043 - Here's something they don't teach you in school: how to write a compelling, high-converting website for your business. And without that critical copywriting know-how, trying to conjure up words for your website can cause your brain to melt. It's painful. In this week's episode, I chat with fellow pet photographer and copywriter for the pet industry Kim Wishcamper. She shares some essential ingredients for an effective website, and gives us real-world examples of what to write to w...