#144 How to Recruit and Retain Better People Faster with Ryan Englin, CEO at Core Matters

Ryan Englin is based in Nashville and is the CEO at Core Matters. He also hosts the Talent Tackle Box Podcast. Ryan joins Kevin Appleby on the GrowCFO Show to discuss how to recruit great people by using tools and techniques that normally sit with your marketing team. Kevin and Ryan discussed the importance of having an exemplary process for recruiting and retaining staff. They emphasized the need for companies to implement a system, such as Core Matters' CoreFit Hiring System, to automate and streamline the hiring process, allowing businesses to find and hire good people quickly.  Ryan and Kevin discussed how the COVID-19 pandemic exposed inadequacies in various industries, leading to job seekers realizing they have more control and options. They also discussed the importance of treating recruiting as a marketing activity and implementing an always-on process to attract and recruit the right people for the business.  Kevin and Ryan discussed the concept of creating a bench of potential employees to fill vacancies in a company. They emphasized the importance of nurturing relationships with passive job seekers through marketing funnels so that when they are ready to make a career change, the company is already on their radar.  Kevin and Ryan discussed the importance of building and managing a finance team. They emphasized the need for leaders to constantly look for great talent, spend time on team development, and focus on retention and recruitment to ensure the team's success.  Kevin and Ryan discussed the importance of finding employees who are a good fit for the company's culture and values, as well as the need to present an attractive online presence to potential job seekers. They also emphasized the use of an applicant tracking system to automate communication and stay on top of the hiring process. Ryan and Kevin discussed various topics including onboarding, reviewing and refreshing culture, the impact of inflation on wages, cost reduction strategies, activity analysis, and the importance of delivering on promises to justify price increases. They also emphasized the need to simplify, standardize, and automate processes for efficiency and profitability.  https://youtu.be/D2V2w8UqeYc Links * Finance jobs at GrowCFO * GrowCFO Future CFO Programme * The Talent Tackle Box Podcast * Ryan Englin on LinkedIn * Kevin Appleby on LinkedIn Timestamps Introducing Ryan Englin. (0:11) How do you teach people how to fish? (2:06) How to recruit better people? (6:44) How do we square the circle? (11:42) Passive job seekers vs. active job seekers. (14:17) Recruiting is part of who we are. (19:37) Have the right bait and the right gear. (24:28) Onboarding is about culture and people. (28:17) How to create opportunities to have a best friend at work? (33:08)