Coaching Episode - How to Build a Business For Coaches & Creatives With Kathryn Ho

Today is a coaching episode with Kathryn Ho, an artist and coach-in-training based just outside of Dundee in Scotland. In art school Kathryn developed serious mental health problems and by the time she graduated was disillusioned with creativity, and took a marketing and operations job. However, a few years later she found the urge to paint again, and is now driven to help other creatives on their journeys through coaching. In this episode we talk about balancing the very different income streams Kathryn has across all the channels, thinking about who the customer is for her different offerings and building the brand around herself.