Choosing Which Projects And Ideas To Pursue

One of our challenges as creative people running or starting businesses is idea wrangling. For sure there are periods where we think we’ll never have a good idea ever again, but there are also times where it feels someone’s plugged a cosmic USB stick into us and we’re just downloading and processing all these different ideas. Sometimes they are really specific this product or that product kind of ideas, sometimes it’s a billion blog posts ideas over a weekend, sometimes they are more general, around your approach or offering that feels like a levelling up. Having these ideas is great, it makes you feel alive and like you’re really existing within and in tune with your business and your purpose. But it does also leave you confused, overworked, uncertain, ready to rip everything up and lacking in clarity. In today's episode, I dig into all of this.