Lee Frederiksen: Changing CPA Buyers Behaviors

Grow My Accounting Practice | Tips for Accountants, Bookkeepers and Coaches to Grow Their Business - A podcast by Mike Michalowicz - Thursdays

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Show Summary In this episode, Lee shares with us how to address changes in buyer's behavior and how to engage in critical key audiences. He also answers the question about referrals being a sustainable marketing strategy.   Website: https://hingemarketing.com/ Corporate Partner: People Process – https://peopleprocesses.com/