120 – It’s Who You Know

This week’s episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen shares how to grow your network. Virtual networking has never been more important. To grow and cultivate your network, start by taking a look at your first-, second-, and third-degree connections on LinkedIn. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected].   About the Episode: Have you ever heard the phrase “It’s not what you know, it’s who you know”? I’m sure you have. And there’s a lot of truth to that saying. As we’re all navigating this unprecedented time in our lives, virtual networking has become more important than ever. In-person networking still has its value, but while we’re under shelter-in-place orders, now is the time to take full advantage of virtual networking opportunities. And that starts by growing and cultivating your connections. LinkedIn’s First-, Second-, and Third-Degree Connections As you’ve most likely noticed, LinkedIn has three different degrees of connections. Ever wondered what the degrees mean? A first-degree connection is someone you’re directly connected with on LinkedIn. A second-degree connection is someone you’re not connected with, but you have mutual connections. Lastly, third-degree connections are the connections of your second-degree connections. Cultivating Your Connections The first place to start when virtual networking is to look at who you know – your first-degree connections! Find the people you’re connected with that you meant to follow up with but never did. Then start a warm, heart-felt conversation with them. Remember, this isn’t a sales pitch! Growing Your Network The next step in growing your network is to take a look at your second-degree connections. How do you know these people? Maybe you’re part of the same in-person network. Maybe you know them from high school or college. Perhaps you’re even both members of the same business group on Facebook. Find the people you can relate with and start connecting with them. Keep in mind, you don’t want to connect with just anyone and everyone. Make your connections targeted. I want to see you succeed. As we’re all weathering this COVID-19 pandemic together, virtual networking is the tool that will help you grow your business in stressful times.   Episode Spotlights: Where to find everything for this week’s episode: karenyankovich.com/120 “It’s not what you know, it’s who you know.” (1:46) The fastest path to profit (5:59) The skill and value of virtual networking (7:56) First-, second-, and third-degree connections on LinkedIn (8:28) Go through your first-degree connections (9:31) Look at second-degree connections (12:49) Think about who you used to know (15:24)   Resources Mentioned In This Episode: Learn more about LinkedIn Sales Navigator: Part 1 | Part 2 Join the Free LinkedIn Workshop Sign up for the She’s LinkedUp Masterclass Book a mastermind session with Karen and receive a free consultation plan at karenyankovich.com/apply Join my free Facebook Group if you have any questions about today’s episode   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you’re moved to, kindly leave us a rating and review. Maybe you’ll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM You can also subscribe via Stitcher Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict