An obsession made in Japan - With Také Sato (#80)

Today's guest is Takè Sato, former fashion editor of Smart magazine in Japan and fashion editor of Monocle magazine. Today Takè is based in London and works as a creative director and fashion stylist. He recently published "An obsession made in Japan", about the "happy victims", fashion victims, as documented by Kyoichi Tsuzuki. We talk about the Japanese otakus (aka obsessives), loyalty to fashion designers, why secondhand shopping in Tokyo is special, social media and influencers and subcultures.