039: Years of Product Development in 3 Months with Peta Beaumont of NY Gym Towels Co.

Peta Beaumont brought an innovative product idea to the CEO of the company she worked at. He told her the idea would take 3 years to develop—that’s when Peta decided to do it herself.    Within 3 months, Peta launched NY Gym Towel Co., which sells anti-odor, anti-bacterial gym towels. The towels have unique designs that visually encourage customers to not cross-contaminate while wiping off gym equipment.    Listen to Mollie and Peta chat about:  Choosing the iconography of New York City to inspire the brand  The importance of asking questions upfront with suppliers Using her students to provide instant product design feedback How the Start and Scale community gave her the confidence to do a pre-launch How she hit her initial goal of selling 25 towels a week The introduction of yoga mat towels in her brand    Learn why Peta didn’t wait to make her business idea a reality. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine  

Om Podcasten

At Foundr, we’re on a mission to democratise entrepreneurial education, and on our way to building one of the largest online schools in the world for entrepreneurs. We interview some of the greatest founders of our generation (Mark Cuban, Seth Godin, Tim Ferriss, Tony Robbins, Barbara Corcoran, Daymond John & many more) to find out how they did it, so you can too. However… in this series, we’re doing things a little differently. We’re working with our own students in our community, who are in the deep within the process of building their very own successful business. These are the founders of tomorrow, who’ve stood where you are- and are on the way to building the business of their dreams. Now, before we jump in-- our lawyers have told us to tell you this, of course we can't guarantee you will have results like some of the stories we’re about to share in this show, and as you know-- with any business it's a lot of hard work in addition to completing any online course. That said, welcome to ‘From Zero to Foundr’.