From Pool Store Boy to Serial Entrepreneur: How Matt Giovanisci Built a Multi-Million Dollar Niche Business

E31: Have you ever wondered what it would be like to work FOREVER in the same industry where you got your first-ever job? Well, Matt Giovanisci doesn't need to imagine it. Because that is exactly what he has been doing since he was 13 years old. Over the years, Matt grew steadily within this industry and eventually ended up launching Swim University in 2006. Swim University caters to a very specific niche - homeowners with pools and hot tubs. According to their 'About' page, "Swim University...