Ep 209: Emma Cookson

This episode is our ninth of Season 2 - which we’ve sub-titled, “Leading In The Time Of Virus”. In these conversations we discover how some of the world’s most innovative and creative leaders are adapting their leadership to our new reality. These people are among the world’s best problem solvers.  This episode is a conversation with Emma Cookson, a partner at You & Mr Jones which describes itself as the 'world's first Brandtech group' working to disrupt the world of traditional marketing and advertising. Before that, Emma was the chairman of BBH New York. She’s one of the clearest thinkers that I know. Emma talked about the need to focus on the important, not just the urgent, about assigning different groups to look at distinctive time horizons, and about the opportunity to forge more respectful relationships.