[REPLAY] 3 Steps to Repurposing Content For Every Channel
In this episode, I talk to a real risk-taker, Harry Dry. He's done his research, knows his channels, and he's even grabbed the attention of Kanye West.He also runs Marketing Examples, a company who, surprisingly enough, provides a selection of real-world marketing examples. He has a gift for repurposing content depending on the channel and in today's podcast, he takes you through the process step-by-step.Topics covered:Why most marketing content strategies don’t workHow to recognise an article that’s been written by someone who doesn’t careUsing a Twitter thread to promote an articleBuilding connections on LinkedIn and marketing yourself on RedditResearching your channels well and and understanding the nuances of eachWhy consistency is the key to building trustThe reason that direction is more important than speedWriting your emails as though they were for your mum and dadResources mentioned:Marketing ExamplesCopywriting ExamplesKanye StoryTop Dawg EntertainmentSlackPrivyDave Gerhardt on EHMBarametrics Growth ManifestoMatthew Kobach’s TwitterSales for FoundersExploding TopicsDude with SignQuoraOgilvy on Advertising - David OgilvyIndie Hackers (C.S. Allen’s comments)22 Immutable Laws of Marketing - Al RiesGrowth Design***→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: [email protected]🤘