How to Build an Authentic Social Presence Without Sounding Like a Bro

Meet Erica Schneider, the incredible force and wordsmith phenomenon who's reshaping the marketing world with her authentic, no-BS approach. As the former Head of Content at Grizzle and current Co-Founder and Instructor at Power Your Platform, Erica's impact on the industry is undeniable. With over 3 million words under her belt, she's a revolution in action. Her anti-bro, anti-clickbait stance is not just refreshing; it's a breath of fresh air in a market often clouded by gimmicks.Topics Covered:(00:00) - Intro (03:33) - Bros, barbells, and bullsh*t (05:01) - The hidden pitfalls of online templates (07:49) - Branding vs platform (15:32) - The raw and real guide to being yourself in a world of fakes and sales pitches (20:53) - How to push through fear and f*cking post something (23:18) - A no-BS guide to discovering your true talents (27:15) - From self-discovery to mastering the art of writing (30:15) - How to win the internet with your writing (32:24) - Be specific in a world of boring broadness (34:14) - Double your email game (36:12) - Crafting the perfect pitch (38:04) - Balance intent, storytelling, and real engagement (40:39) - The bold truth about starting before you're ready (43:13) - Erica’s top three resources (44:13) - Where can you connect with Erica? ***→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: [email protected]🤘

Om Podcasten

The only marketing podcast for people sick of marketing bullsh*t—with zero fluff and 1M+ downloads—voted "#1 marketing podcast worth your time" by Ahrefs. Running strong for seven years and 250+ episodes covering evergreen topics: * Customer research * Marketing strategy * Product marketing * Content marketing * Brand positioning * B2B marketing * Digital media * Advertising * Messaging * Branding No-nonsense marketer Louis Grenier serves real, actionable insights every week from industry big names like Seth Godin or Joanna Wiebe to underground talent you've probably never heard of. Tune in to learn how to stand the f*ck out and market... without selling your soul.