How to Get Ahead in Employer Branding 2025

Christmas jumpers and tinsel at the ready! I teamed up with Chris Murdoch, host of the Employer Brand podcast, to share some reflections and tips for the year ahead in employer branding. It's been quite the year in Employer Branding! And it's that time of year where we can reflect, rest and get ready for another 12 months of moving the sector forward. In this Christmas Special, I join forces with another podcast host to give you a Santa's Sack full of advice based on the conversations we've had throughout the year. Chris Murdoch is host of the awesome Employer Bland podcast. And we get festive with Christmas jumpers and tinsel while helping you take some time out and look forward to next year. Chapters 00:00 Introduction 03:18 Navigating AI in Employer Branding 08:48 Leveraging AI for Research and Insights 13:44 Creating an Always-On Employer Brand 19:10 Authentic Storytelling and Employee Engagement 26:01 Attracting and Retaining Talent 30:59 Scalability in Employer Branding 36:06 Personal Branding on LinkedIn 42:18 Leveraging Employee Advocacy 47:40 Building community and events for Employer Branders Get Employer Content Marketing episodes direct to your inbox: https://www.employercontent.marketing/ And find out more about Employer Bland here https://www.employerbland.com/podcast/