The Importance of Market Segmentation

146 - You’ve probably heard people talking about segmentation before, but have you ever wondered what it’s all about? In today’s episode, we go deep into all things market segmentation with our guest, Emil Kristensen. From the bare-bones of segmentation to advanced practices, this episode is perfect for email geeks to learn how to optimize their segmentation strategies. Tune in to learn more and level up your eCommerce marketing strategies on this week’s episode of Email Einstein. ...