Jordan Lansdown: The Truth about Influencer Marketing & is Beauty More Profitable than Clothing?

Elle Sera - A podcast by Elle Sera

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Chapters: 00:00 Introduction to the Podcast and Guest 00:56 Jordan's Entrepreneurial Journey Begins 03:11 Challenges and Early Steps in Building JLUX 03:39 Overcoming Doubts and Finding Manufacturers 04:31 Brand Development and Initial Launch 06:12 Navigating Manufacturing and Product Development 09:14 Building the Website and First Sales 11:05 Community Building and Marketing Strategies 21:12 Misconceptions in Influencer Marketing 22:29 Choosing the Right Influencers 24:25 Evaluating Influen...