Is your messaging clear or confusing?

šŸŽ§ Are you confusing your potential customers with an unclear message or no message at all?ā ā In episode 51 on the eCommerce Marketing Society podcast, I'm taking a deep dive into your message AKA your unique selling proposition. ā ā This is basically how you communicate what you sell, who it's for and why someone should care/buy. ā ā Lack of clear or meaningful messaging is a really common mistake I see, and it could be harming your ability to attract your ideal customer and conversions.ā ā Messaging is the #1 pillar of what I refer to as your essential eComm foundations - so it deserves some time and care to get it as clear and compelling as possible. In this episode we are covering: What is your message What does your message need to do Why it's important to the success of your marketing ā How to know if your message is confusingĀ  What you can do to start improving yours Ā  This episode is brought to you by my 12-week course and group coaching program ECOMM GROW STRONG which opens again in June 2022.Ā  This isn't an ordinary course. It's a highly personalised coaching and transformational experience where you get feedback and support to keep you moving forward, implementing and growing. Inside EGS, not only do you have lifetime access to 8 comprehensive marketing modules and frameworks, but I personally guide and coach you through transforming your marketing from a hot mess express to a money-making machine every week for 12-weeks. Add your name to the waitlist to get the early bird discount of $200 (for the last time!) PLUS an insane special bonus, which I will share with you once youā€™re on the list! Go to lisabyrne.com.au or ecommgrowstrong.com.au now. Ā  Want more? Join my free FB group 'eCommerce Marketing Society' where I answer your marketing questions and go live with eComm marketing tips every Friday! https://www.facebook.com/groups/ecommercemarketingsociety Ā  šŸ“† Download my FREE social media content plan for product-businessesĀ  https://www.lisabyrne.co/free-content-planĀ  Ā See omnystudio.com/listener for privacy information.

Om Podcasten

If you are an online store owner or eCommerce brand founder, you have FINALLY found your village! This podcast is for women growing their eCommerce business yet struggling with marketing, brand, direction, and how to get more sales. You will learn from and be inspired by the most exciting and successful female founders and marketing experts in the industry as they share their lessons on marketing, mindset, makinā€™ more sales, and how to ease the business growing painsĀ  Iā€™m Lisa Byrne, an eCommerce Marketing Mentor for women with more than 22 years of experience in marketing. Iā€™m a Mum of 2, an online shopping addict, a secret introvert, and a massive champion for women in business.Ā  eComm Grow Strong - 12-week Course & Coaching ProgramĀ  https://lisabyrne.com.au/ecomm-grow-strong/ eComm Scale Strong MastermindĀ Ā  https://www.lisabyrne.co/ess-application Follow me on Instagram https://www.instagram.com/lisabyrnemarketing/