027 Gender stereotypes, shame and doing things well, with Clare Willetts

In this episode, I chat with Clare Willetts, founder of not only pink and blue which is challenging stereotypes in early years. They have several pillars and one of those is their marketplace for children's clothes, books and toys challenging the tradition of dressing girls in pink and boys in blue. We talk about: Why Clare cares about challenging stereotypes and her research into the far-reaching influences of this, and why she believes changing buying behaviour will drive positive social change. The part shame plays, and peer to peer policing once children start school Giving children and parents/carers choice What Do Good and Do Well means for Clare, including doing the work well, inclusively and with consideration How to talk to children about stereotypes Being in the right place and tackling issues we care about Challenging the parental leave gap Language and limiting beliefs Links and Things Find Clare on Instagram and Facebook Sign up to Sarah's newsletter, join Do Good and Do Well Facebook community, find Sarah on Instagram or Twitter Edited by Ryan Nile for Pure Creation Media

Om Podcasten

I'm Sarah Fox and this is Do Good and Do Well, a podcast exploring how we can make a positive contribution without burning out. Whether you describe yourself as a leader, entrepreneur, freelancer, small business owner or anything in between, join me as I talk to people in business, education and the creative industries about how we can lean into our pro-social values and take care of ourselves in the process. I also share my own observations and experiences as a coach and mentor for changemakers, and there are plenty of tools and tips to help you do good and do well.