Joachim Schreiner, Salesforce

How Salesforce wants to become bigger than SAP

Salesforce is one of the largest SaaS (software as a service) companies in the world.
Together with Joachim Schreiner, managing director Germany and Austria, we're tapping into the Salesforce ecosystem and discover why Salesforce is different and how they plan to become bigger than SAP.

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Unicorn Bakery is the startup podcast about the essential questions and issues in founding a startup. We interview the world’s leading startup founders and venture capital investors to cover every stage of the startup process, from ideation and strategy to technical, legal and financial issues. Listen to stories and lessons learned from the world's best founders and learn what it takes to create and scale your own startup.